it’s “sadder-ZAW-deh”
In 2021, a pre-med graduate with a creative heart and a neuroscience degree was trying to find footing in the film industry, neither excited by lab rats nor healthcare. Then, one fateful Sunday afternoon, he tuned in to a webinar between art directors and commercial directors, and discovered that creative advertising was a career. Fast forward through one year of ad school and landing a position at Kraft Heinz’s in-house agency, “The Kitchen”, Arman Sadrzadeh is now an award-winning art director, and ranks in the top 50 art directors in Canada.
———
CURRENTLY:
🎧 THE WEEKND - HURRY UP TOMORROW
🎮 ZELDA - BREATH OF THE WILD
📖 PROJECT HAIL MARY - ANDY WEIR
📺 FORMULA 1 - DRIVE TO SURVIVE
linkedin
instagram
email———
CURRENTLY:
🎧 THE WEEKND - HURRY UP TOMORROW
🎮 ZELDA - BREATH OF THE WILD
📖 PROJECT HAIL MARY - ANDY WEIR
📺 FORMULA 1 - DRIVE TO SURVIVE
AWARDS
STRATEGY CREATIVE REPORT CARD 2025 - #44 ART DIRECTOR IN CANADA
STRATEGY CREATIVE REPORT CARD 2024 - #47 ART DIRECTOR IN CANADA
ONE SHOW 2024- #19 ART DIRECTOR IN CANADA
CANNES LIONS | BRONZE | PR: Real-time Response | Heinz - #FindTheKetchupBoatGuy
CANNES LIONS | SHORTLIST | PR: Breakthrough On A Budget | Heinz - #FindTheKetchupBoatGuy
ONE SHOW | BEST OF DISICPLINE | Brand-Side/In-House | Heinz - Mustard x Mustard
ONE SHOW | GOLD | Brand-Side / In-House: Integrated / Omnichannel Campaign | Heinz - Mustard x Mustard
ONE SHOW | SILVER | Brand-Side / In-House: Public Relations | Heinz - Mustard x Mustard
ONE SHOW | SILVER | Public Relations | Heinz - #FindTheKetchupBoatGuy
ONE SHOW | SILVER | Active Engagement/CTA | Heinz - #FindTheKetchupBoatGuy
ONE SHOW | BRONZE | Social Post/Real-Time Response | Heinz - #FindTheKetchupBoatGuy
ONE SHOW | MERIT | Social Media Post/Single | Heinz - #FindTheKetchupBoatGuy
ONE SHOW | MERIT | Social Post/Single | Heinz - #FindTheKetchupBoatGuy
ONE SHOW | MERIT | Direct Marketing | Heinz - Run On Heinz
ONE SHOW | MERIT | Brand-Side/In-House | Delimex - Feeding Gamers
D&AD | SHORTLIST | PR: Reactive Response | #FindTheKetchupBoatGuy, Heinz
CLIOS | SILVER | Direct - Social Media | Heinz - #FindTheKetchupBoatGuy
CLIOS | SHORTLIST | Creative Effectiveness - Multi-Country | Heinz - #FindTheKetchupBoatGuy
CLIOS | SHORTLIST | Digital/Mobile - Real-Time | Heinz - #FindTheKetchupBoatGuy
ADC | BEST OF DISICPLINE | Brand-Side/In-House | Heinz - Mustard x Mustard
ADC | GOLD CUBE | Brand-Side/In-House - Integrated/Series | Heinz - Mustard x Mustard
ADC | GOLD CUBE | Brand-Side/In-House - Innovation/Single or Series | Heinz - Mustard x Mustard
ADC | BRONZE CUBE | Brand-Side/In-House - Advertising / Television / Film / Online Video | Heinz - Mustard x Mustard
ADC | BRONZE CUBE | Interactive - Social Media | Heinz - #FindTheKetchupBoatGuy
ANA IN-HOUSE AWARDS | GRAND CATEGORY WINNER | Branded Content/Small Budget | Heinz - #FindTheKetchupBoatGuy
ANA IN-HOUSE AWARDS | GRAND CATEGORY WINNER | Social Media | Heinz - #FindTheKetchupBoatGuy
ANA IN-HOUSE AWARDS | CATEGORY WINNER | Branded Content/Small Budget | Heinz - Run On Heinz
WEBBY | NOMINEE | Digital Campaign | Heinz - Run on Heinz
WEBBY | NOMINEE | Viral Marketing | Heinz - #FindTheKetchupBoatGuy
WEBBY | NOMINEE | Real-Time Response | Heinz - #FindTheKetchupBoatGuy
WEBBY | NOMINEE | Community Engagement | Heinz - #FindTheKetchupBoatGuy
THE DRUM AWARDS | GOLD | SOCIAL: Data & Insights | Heinz - Run on Heinz
ADCC | SILVER | Creative Effectiveness in Advertising | Heinz - #FindTheKetchupBoatGuy
ADCC | SILVER | Interactive Narrative | Heinz - #FindTheKetchupBoatGuy
ADCC | SILVER | Social Media | Heinz - #FindTheKetchupBoatGuy
ADCC | BRONZE | Direct - Digital & Online | Delimex - Feeding Gamers
ADCC | BRONZE | Experiential | Delimex - Feeding Gamers
APPLIED ARTS | WINNER | Experiential/Digital Engagement | Heinz - #FindTheKetchupBoatGuy
COMMUNICATION ARTS | WINNER | Non-Traditional Advertising | Heinz - #FindTheKetchupBoatGuy
COMMUNICATION ARTS | WINNER | Digital Advertising | Delimex - Feeding Gamers
COMMUNICATION ARTS | 2x SHORTLIST | Heinz - #FindTheKetchupBoatGuy
LONDON INTERNATIONAL AWARDS (LIA) | FINALIST | Digital: Viral | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | GOLD | PR: Best Use: Small Budget/Big Idea | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | GOLD | PR: Best Use: Real-Time Response | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | SILVER | PR: Best Use: Community Building | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | SILVER | PR: Best Use: Earned Media | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | SILVER | PR: Best Use: Social Media | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | SILVER | Gamification | Delimex - Feeding Gamers
NY FESTIVALS ADVERTISING AWARDS | FINALIST | PR: Best Use: Effectiveness | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | FINALIST | Best Use: Low Budget | Delimex - Feeding Gamers
NY FESTIVALS ADVERTISING AWARDS | FINALIST | Best Use: Guerilla | Delimex - Feeding Gamers
NY FESTIVALS ADVERTISING AWARDS | SHORTLIST | Direct: Best Use: Small Budget/Big Idea | Delimex - Feeding Gamers
NY FESTIVALS ADVERTISING AWARDS | SHORTLIST | Avant-Garde/Innovative: Small Budget/Big Idea | Delimex - Feeding Gamers
NY FESTIVALS ADVERTISING AWARDS | SHORTLIST | Activation & Engagement: Best Use: Small Budget/Big Idea | Delimex - Feeding Gamers
NY FESTIVALS ADVERTISING AWARDS | SHORTLIST | Social Media & Influencer: Best Use: Real-Time Response | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | SHORTLIST | Social Media & Influencer: Best Use: Small Budget/Big Idea | Heinz - #FindTheKetchupBoatGuy
NY FESTIVALS ADVERTISING AWARDS | SHORTLIST | Social Media & Influencer: Best Use: Viral | Heinz - #FindTheKetchupBoatGuy
ATOMIC AWARDS | SILVER | AToMiC PR | Heinz - #FindTheKetchupBoatGuy
ATOMIC AWARDS | SILVER | AToMiC ROI | Heinz - #FindTheKetchupBoatGuy
ATOMIC AWARDS | SILVER | AToMiC Social | Heinz - #FindTheKetchupBoatGuy
ATOMIC AWARDS | BRONZE | Best Digital Engagement | Heinz - #FindTheKetchupBoatGuy
ATOMIC AWARDS | SILVER | Digital Brand Experience | Delimex - Feeding Gamers
ATOMIC AWARDS | BRONZE | Niche Targeting | Delimex - Feeding Gamers
MARKETING AWARDS | GOLD | Digital Games | Delimex - Feeding Gamers
MARKETING AWARDS | SILVER | Best in Direct | Delimex - Feeding Gamers
MARKETING AWARDS | 2x SHORTLIST | Delimex - Feeding Gamers
MARKETING AWARDS | SILVER | Social Media | #FindTheKetchupBoatGuy, Heinz
MARKETING AWARDS | MERIT | Apps/Mobile | Run on Heinz
MARKETING AWARDS | 2x SHORTLIST | #FindTheKetchupBoatGuy, Heinz
SHORTY AWARDS | CATEGORY WINNER | Creative Use of Technology | Run on Heinz
SHORTY AWARDS | CATEGORY WINNER | Call to Action | #FindTheKetchupBoatGuy
SHORTY AWARDS | CATEGORY WINNER | User-Generated Content | #FindTheKetchupBoatGuy
SHORTY AWARDS | CATEGORY WINNER | Gamification + Audience Honor | Feeding Gamers
SHORTY AWARDS | GOLD | Insights & Trends | Run on Heinz
SHORTY AWARDS | GOLD | Real-Time Response | #FindTheKetchupBoatGuy, Heinz
SHORTY AWARDS | BRONZE | Earned Media | #FindTheKetchupBoatGuy, Heinz
SHORTY AWARDS | FINALIST | Earned | Run on Heinz
FEATURED IN
Here’s a short video I made about myself when I was in school. It still holds a special place in my heart, so I’ve given it a home here.